Category archive: Internet

Amy’s Baking Company, Chef Ramsay and The Internet – When Brands Go Wild

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The internet, one of the greatest tools available for businesses and consumers. However, the internet can also be the most destructive force against your business. This is exactly what happened to Amy’s Baking Company when Kitchen Nightmares, a show that depicts failing restaurants produced by Chef Gordon Ramsay, was aired a few days ago displaying what is considered…